Analytics Policy

Introduction

At SendTheLink, we believe in transparency and privacy. We use Vercel Analytics to understand how our users interact with the website, which helps us improve performance and user experience. This policy explains what data is collected and how it is compliant with privacy standards.

What Data is Collected?

Vercel Analytics collects anonymous data about visitors. We do not collect any Personally Identifiable Information (PII) such as:

• Names
• Email addresses
• IP addresses
• Specific geolocation data (beyond country level)

Instead, we track aggregated metrics such as:

• Page views and unique visitors
• Referrer sources (where you came from)
• Device types and operating systems
• Country of origin

Privacy-First Approach

Vercel Analytics is designed to be privacy-friendly:

• No Cookies: It does not use cookies to track visitors across sessions or other websites.
• GDPR Compliant: Since no PII is collected, it is compliant with GDPR, CCPA, and PECR without requiring a cookie consent banner.
• Data Ownership: Usage data belongs to us and is not shared with third-party advertisers.

Why We Use Analytics

We use this data solely to:

• Monitor website performance and speed.
• Identify broken links or popular pages.
• Understand our audience demographics (e.g., country, device) to optimize the design.

Opt-Out

Since Vercel Analytics does not track individuals or use cookies for tracking, typical "Do Not Track" signals are respected where applicable by the platform standard, but there is no specific opt-out button needed as no personal data is at risk.